|The Vice President of Brand Strategy and Advertising will be the lead strategist, steward and champion of both the Corporate and individual casino resort property brands. Working with Corporate and property senior leadership, the leader in this role will own the articulation of the brand essence and value propositions, crafting strategy and execution of marketing related activities including: strategic planning, channel management, creative messaging, 3rd party agency management, digital marketing, media planning, production and budget management.
|This job description indicates, in general terms, the type and level of work performed as well as the typical responsibilities of team members in this classification. The duties described are not to be interpreted as being all-inclusive to any specific team member. Nothing in this job description changes the at-will employment relationship existing between the Company and team members. The Essential Job Functions, Physical Requirements, and Work Environment characteristics required are representative of those that must be met to successfully perform the essential functions of this job. Management reserves the rights to add, modify, change, or rescind the work assignments of different positions and to make reasonable accommodations so that qualified team members can perform the essential functions of the job.
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