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Alex Pariente’s path to his current position as Senior VP Hotel and Casino Operations with Hard Rock International has earned his selection as a Bentley Price Associates, Inc. “Best of The Best.” He directs 6 operating hotels with over 6,000 rooms that is among the highest performing portfolio in the organization. He also brings his talent and skills to a dozen developing projects including hotels, gaming operations, and entertainment arenas.

Starting out in the airline industry Alex quickly got noticed and elevated into successively higher responsibilities and a chance to shine. When he arrived at Caesars Entertainment, he spent the next 5 years proving that he was a prime candidate for bigger things and transitioned to Caesars Palace in Las Vegas in 2001. He again excelled in running Customer Development International Markets during one of the most challenging times in the industry.

What he learned about operating in a difficult economic environment came in handy when he was Executive VP at Wynn Resorts, leading the casino customer development team and the opening of the property, and later Encore in Las Vegas. That was 2008-2009. No need to explain.

“I love what I do,” said Pariente. “This is a challenging industry that forces you to constantly improve and rise to the moment.”

Married for 30-plus years with two daughters in their 20’s, Pariente understands the value of family. “Keeping a balance between work and family helps create a solid core for those moments when stability is a critical asset.”

I have known Alex for many years. The hospitality and casino gaming business demands a broad skill set, deep experience, and a strong rudder to guide us through often choppy waters. Alex is a guy you can depend on. It is an honor to welcome him to our “Best of The Best” list.